Fixing the Promotional Review Process Helps – and Hurts – Commercial Execution

Five-fold increase in throughput! Cycle time cut by 300%! Pieces per approver per month skyrocketed! If your company still uses paper or what I affectionately like to refer to as a misfit system1 for your promotional review, these metrics might

Read More

The ROI of Shifting to a More Effective PRC Process

The paperless office. It’s something many people have envisioned ever since computers began sitting on virtually every desk. Some industries are closer to achieving a paperless—or at least paper-limited—state than others. The life sciences industry is not one of them

Read More

5 Ways to Deliver an Amazing Customer Experience

The experience you create for each customer can go one of two ways: delightful or dreadful. Do it right consistently, and your brand can outshine the competition; do it wrong just a few times, and your brand can suffer lasting

Read More

5 Key Takeaways from PRC Conferences in 2016

Did you miss the circuit of promotional review committee (PRC) conferences in late 2016? We had the opportunity to see colleagues and clients and soak in a lot of information at the Exl PRC conferences in both Chicago and New

Read More