How to Show Your Customers You’re Listening

When bringing a new product to market, prioritization focuses on the minimum set of features required to validate your product in the market with customers. This is typically called an MVP (Minimum Viable Product). As the product organization starts to

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6 Design Trends To Consider For Your Next Website Redesign

Your website is probably already one of your strongest—if not the strongest—marketing channels, but there’s always room for improvement. If you’re looking for ways to bolster the effectiveness of your site in the near future, it’s worth considering existing and

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5 Ways To Incorporate User Experience Best Practices Into Your Next Digital Initiative

The corporate mantra, “the customer is king,” needs an update when it comes to digital marketing. In this world, “the user is king” (or queen). Studies show brands that invest in user experience (UX) reap increases in engagement, conversions, and

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Learning about Axure 7 for Mobile

A few weeks ago we hosted the Chicago Axure Users Meetup group in our offices to hear local UX designer and author Will Hacker talk about using Axure 7 for mobile. About 45 Axure enthusiasts joined us, which was pretty

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5 Great Sites for Web Design Inspiration

Looking for a bit of inspiration for your next creative project? Look no further! Here are a few websites I would recommend bookmarking the next time you have a creative block. Dribbble Dribbble showcases creative work with a clever basketball

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Join Us for a Chicago Axure Users Meetup

As experience designers we have plenty of tools available in our toolbelt when it comes to designing digital experiences. One of our favorite tools to use in the Vodori design process is Axure RP for its ability to create simple,

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