Vodori Builds an Engaging New Online Presence

E-Commerce Integration and Customer Experience Optimization

The client needed to give its digital presence a significant upgrade to highlight its superior technology, create an immersive user experience, and bolster brand consistency across myriad sites. In building an engaging new presence for the client, Vodori:

  • Transformed the information architecture of a 400-product portfolio to improve the user experience
  • Created a seamless transition between the main company site and another vendor’s eCommerce site
  • Developed the framework to ensure brand consistency across 20 sites in 18 languages.

Within three months of the U.S. site launch, the client’s online sales were up 30% over the same period the previous year, and use of the site’s search tool decreased by more than 50%, indicating that visitors found the new site much easier to navigate…

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