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From unexpected transition to operational excellence: How Theramex streamlined their review process with Vodori

Highlights

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Streamlined communication between marketing, regulatory, and legal
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Easily manages social media, websites, and emerging ad formats
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Better version control and audit readiness

Executive Summary

When Theramex learned their existing MLR (Medical, Legal, and Regulatory) platform was being discontinued, they faced an urgent need to transition to a new system. Vodori was recommended by their outgoing vendor, but the team was initially skeptical about switching platforms, assuming migration would be complex and disruptive. 

However, with Vodori, the transition was seamless. Not only did Theramex maintain business continuity, but they also unlocked new efficiencies, faster approvals and stronger cross-functional collaboration. What began as a forced change quickly became a competitive advantage for their medical and marketing teams.

The challenge: Replacing a critical system without disruption

For years, Theramex relied on their existing MLR platform to manage advertising and promotional reviews. When their vendor announced they were exiting the market, the news created uncertainty and concern:

  • Compliance Risks: A delayed transition could lead to gaps in regulatory oversight.
  • Workflow Disruption: Teams worried about having to learn a new system and potential operational downtime.
  • Internal Resistance: The organization was comfortable with the status quo and reluctant to change.

Theramex needed a solution that minimized disruption while maintaining compliance and efficiency.

The solution: Seamless transition, and immediate impact with Vodori

Although Vodori wasn’t on the radar—it was simply the recommended alternative—Theramex quickly realized the transition process was smoother than expected. Vodori’s team provided:

  • A structured migration plan to ensure minimal disruption.
  • Hands-on data migration support to transfer historical records seamlessly.
  • User training and adoption strategies to get teams up to speed quickly.
  • Process flexibility that allowed rapid changes to review cycles.

Instead of just replacing their old system, Theramex soon realized Vodori wasn’t just a replacement - it offered enhanced functionality, particularly in digital content review for web and social media.  Beyond technical support, Vodori acted as a true partner, guiding change management and ensuring adoption across global teams.

The results: Faster reviews, stronger compliance, and better collaboration

Within one year, Theramex transformed a potential operational setback into a high-performing, compliant, and scalable review process.  Vodori became their system of record for Material Approval supporting their product portfolio across 12 countries and London headquarters and achieved the following metrics: 

  • Median Job Duration: 8 days
  • Median Review Duration: 5 days
  • Average Number of Circulations: 1.5
  • First Pass Approval: 70%

Theramex not only saw great results in their review process, but also experienced:

Stronger collaboration: Streamlined communication between marketing, regulatory, and legal teams. 

Enhanced digital content review: An easier way to manage social media, websites, and emerging ad formats. 

Improved compliance visibility: Better version control and audit readiness.

Customer testimonial: From skeptic to advocate 

“We were hesitant about switching, but Vodori made it incredibly easy. Not only did we transition seamlessly, but we also gained efficiencies we didn’t realize we were missing. What started as a forced move turned into a major process improvement for our team, which gave us peace of mind and confidence to keep evolving our process.”

— Nick Coolican-Smith, CRM and Business Information Director, Theramex

Switching MLR systems is easier than you think. Here's how.

Think you’re locked into your current MLR system? Think again. Theramex made the switch from their previous MLR platform to Vodori and saw immediate benefits. Faster approvals, seamless compliance, and a more efficient review process. See how you can do the same. Schedule a demo today!

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